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iPad? More like iAd. Vertisements.

Via Slashdot, it seems soon you may be able to subscribe to newspapers on the iPad in the near future.

Sure. Why pay $10 for a paper copy of something when you can pay the same $10 for a likely-DRM'ed copy that can only be read on a $500 portable computer?

In all honesty though, instant delivery, lack of clutter, "take it anywhere", being able to archive issues indefinitely, text search... those features might be worth the money, if it was a really good newspaper/magazine.

But wait, there's more.

The Cupertino company has agreed to provide an opt-in function for subscribers to allow Apple to share with publishers their information, which includes vital data that news organizations use to attract advertisers, industry sources say.


While the leap into the digital tablet market comes with short-term problems for newspapers, the iPad and future tablets will provide a new digital palette for publications to create sophisticated and lucrative ads, said Needham & Co. analyst Charles Wolf.

"I would say it's a risk, but I would argue it's a short-term risk," Wolf said. "If you can put animation and multimedia into ads, that will greatly enhance reader views. I am certain of that."

So as I understand it, first I buy a $500 gadget. Then I pay for a newspaper subscription. Then a bunch of companies want me to give them personal information about myself, so they can share it amongst themselves. And then I have to view ads.

Animated ads.

The only thing better would be if the iPad also woke you up at 4AM and tried to sell you life insurance. Maybe Apple would let me install a free ad-blocker script for my news reader though. It is my hardware, after all... pfffft, yeah, I could't keep going with a straight face.

And thus my desire to get an iPad, kind-of sort-of building over the past couple of months, once again flatlines.

September 16, 2010 @ 11:43 AM PDT
Cateogory: Rants


Glen Stampoultzis
Quoth Glen Stampoultzis on September 16, 2010 @ 12:12 PM PDT

I can think of many other things I'd rather spend that sort of money on.

Kato the Elder
Quoth Kato the Elder on September 20, 2010 @ 9:08 AM PDT

/agree <> I got one for my wife. (I know ... that is turning into the stock excuse for any non-evil techie giving $ to the New Evil Empire.) The good news: it turns on instantly and the battery runs for a really long time. The bad news: I'm supporting Steve Jobs who, since he calcified, makes Bill Gates look like Richard Stallman.
Hold out for somebody to get it right on Android. It's just can't be that hard! Or wheedle a display panel from Pixel Qi and DIY ... maybe we can get the next generation underground OLPC to run under Clojure :-) Or, if you succumb <>, at the very least, jailbreak the damn thing!